Thither, formerly The Travel Gear Reviews, was founded by Jonathan Looi in 2013 originally as a way to document his travel experiences and review the few items he packed for his 2-year-long round the world journey. Since then, Thither has grown to become authority in the travel gear industry.
Currently, Thither consistently garners highly targeted visitors looking for reviews and to purchase travel gear. Our overall audience and reader engagement is growing steadily. We serve a unique group of readers that are interested in travel, travel gear and outdoor gear. Our readers have a proven record of purchasing items we review and recommend.
Thither.com has also worked with some of the largest brands in the world, including Timberland, Keen, Tempur-Pedic and more.
Email us if you’re interested in taking a look at our media kit which includes more statistics regarding our reader base, screenshots of our analytics, demographics and other opportunities.
Here are some opportunities we offer:
Thither is a travel gear site that constantly publishes new reviews, so we are always open to reviewing new and exciting items to share with our readers.
Due to the number of review requests we receive, we are unable review every product pitched, but we’ll do our best to try your product if we see fit.
We review products relating to travel, but are not limited to ‘travel specific’ items. Products we review include but are not limited to luggage, backpacks and bags, outdoor gear (for adventure travel), shoes, accessories, clothing (not necessarily travel specific clothing), and gadgets/electronics.
All reviews are completely unbiased and will include our honest opinions whether positive or negative. Hopefully more positives than negatives!
(Don’t like contact forms? Send emails to email@example.com)
— Jonathan Looi (@J_Looi) February 15, 2016
Above is an example of a tweet we used to gain awareness for a luggage giveaway.
In conjunction with a product review, we also can do a giveaway of your product, creating additional awareness and buzz on our site and social media platforms.
In case we are unable to review your product, we offer sponsored posts. These posts are a great way to promote awareness of your brand or product.
Sponsored posts are subject to Thither content guidelines. They will be written by the advertiser and should be between 400-800 words long. These posts can be about your product or your business in a form that is interesting and appealing to our audience. We highly recommend you include high resolution images to further engage our audience.
Sponsored posts may include a link to the advertiser’s website. Also, we will promote your post to our combined 40,000+ followers on social media.
Note: Sponsored posts will be treated like normal articles on Thither.com, but are not reviews and will be clearly marked as sponsored posts to prevent confusion.
Have a Kickstarter or crowd funding campaign and want to get the word out? We can help.
If your ad is relevant and of value to our readers, we’d love to partner with you. Simple image ads on our site will not be blocked by ad blockers. Banner ads are a great way to get your message in front of thousands of relevant readers. To keep things simple, we have flat monthly rates.
For our rates and details on advertising on Thither.com, feel free to contact us.
If you’re a brand or travel company, we’d love to partner with you.
Contact us to see if you’re a good fit.
Have an idea for working with Thither not mentioned above. Let us know, and we’ll see if we can work it out.
It was a pleasure collaborating with Jonathan on a product review and social media giveaway. We received a great response from his fans, creating a buzz around our brand. Looking forward to working with him again in the near future.
– Fariha Sheikh, Director of Marketing at Heys International Ltd.
Thank you so much for your great review. I really take a passion with my products and I love that you really hit the nail on the head with what I was trying to accomplish as an inventor…. Thanks again and I always enjoy reading your reviews.
Jonathan thoroughly tests all products before writing about them. When he does write, he does so professionally and accurately. This seems straightforward but is often not the case. LOWA boots is therefore proud to work with Jonathan and looks forward to doing so into the future.
– Ingrid Niehaus, Public Relations for LOWA Boots
I love reading your articles and honestly, your advice is not only helping me, but inspiring me.
– Cami, Thither reader
Here at Thither.com we hold the highest standard when reviewing any product. Quality, detailed reviews take time. We put products to the test – not for days but for weeks. After thoroughly testing the gear, we then write an in-depth and unbiased review.
Ready to work together? Email us and we’ll send over our media kit, rates and more info.